About Dagmar, strategic marketing consultant Hey, great to meet you. I am Dagmar
Founder of _by dagmar, a strategic marketing consultant specialising in brand partnerships, content and media, powered by clear strategy.
What the business stands for
_by dagmar. The antidote to chaotic marketing.
To cut through marketing noise and bring clarity clients trust.
Helping businesses sharpen their position, raise their standards, and build brands that matter, so teams can move with clarity, confidence and momentum.
A world where marketing, media and content are straightforward and effective. Where teams understand what matters, brands stand for something meaningful, and great work can thrive.
Four things you can count on
Decisive clarity
I see it. I solve it. Your brand moves.
High standards
Nothing sloppy. Everything sharp.
Empowered teams
I give your team the confidence to execute, and the freedom to shine.
Inspiring impact
Marketing that excites and delivers.
Marketing has a noise problem. I help fix it.
I have spent 17 years in marketing, and one thing has always frustrated me. How unnecessarily complicated this industry can make things feel.
Read more of my story↓
The jargon. The buzzwords. Too many people trying to sound clever instead of being genuinely helpful. That has never been my approach.
What I learned at Hypebeast, Publicis and IPG is that the brands and people who thrive are not the ones with the biggest budgets. They are the ones who think clearly and know what actually matters.
Working with me feels like having a really good friend who knows marketing inside out. Someone honest, direct and genuinely on your side. No agency pressure, no jargon, no self proclaimed artificial intelligence gurus. From chaos, to clarity, to confident decisions, to better marketing.
Whatever the budget, size or industry, most brands want the same thing. To create something people genuinely remember and connect with. That is what I love helping people do.
Academically trained, commercially tested
Seventeen years across culture led marketing, brand partnerships, media and content, on the brand, agency and publisher side. The full history is on LinkedIn.
Founder and Strategic Consultant
Bringing clarity to marketing, media, content and brand partnerships through strategic consultancy, planning and programme leadership. Culture led thinking, without the agency pressure.
Director of Brand Partnerships, German speaking markets and Scandinavia
Led brand partnerships for Hypebeast Group, one of the world’s most influential culture and media platforms, spanning Hypebeast, Hypebae, Hypemaker, Hypemind and HBX. Built culturally relevant partnerships across content, media, creative and editorial, connecting brands with one of the most engaged and discerning audiences in fashion, streetwear and lifestyle.
Business Director, Global Content Partnerships
Led the global content partnerships team across some of the network’s highest profile clients. Shaped content partnership strategy at scale, bridging media planning, creative and editorial thinking to deliver integrated campaigns that worked across markets and audiences.
Read more of my experience↓
Global Strategic Partnerships Director
Built and led global digital content and influencer partnership strategy across a portfolio of major international brands, working across communications planning, media, production, public relations and creative teams. This is where content became a strategic tool for me, not just a creative output.
Branded Content and Social Manager
Managed multi market media partnerships, influencer outreach, content production and distribution, from search led editorial to social content strategy.
Shall we have a proper conversation?
Send a short brief and we will work it out together on a free 30 to 60 minute call. No pressure, no pitch.
before anything
is agreed