I work with founders and marketing teams who need clear thinking, honest advice, and practical direction - without the overhead of a full agency.

Every engagement starts with an understanding of your situation.

Below you will find a full list of services.

Got a custom project? No problem - please get in touch and let’s figure it out.

MEDIA AND PARTNERSHIPS

Media Activation Readiness


From “we think we know what to do” to ready to spend with confidence.

from €14,940  | project fee | 3–4 weeks duration

For brands who already understand their media direction and are ready to act. I turn your strategy into a plan agencies can actually execute — and help you avoid costly mistakes before contracts are signed.

What's included:

  • Full media plan

  • Budget logic

  • Channel roles

  • Activation toolkit

  • Handover support


Media Advisory


Senior media oversight without hiring a full-time Head of Media.

€4,000 / month | 3 months minimum

For teams actively spending on media (typically €20K–€100K/month) who want a calm, experienced second opinion. I help you sense-check decisions, review proposals, and stay focused.

What's included:

  • 3 structured sessions per month

  • Proposal and deal review

  • Quarterly recalibration call


Influencer Operating Model


A clear system for working with influencers consistently and credibly.

From €8,820 | project fee | 2–3 weeks duration

For brands already working with influencers — or about to — who feel inconsistency and friction internally. I create a bespoke operating model covering partnership types, briefing standards, evaluation criteria, commercial watch-outs, and measurement.

What's included:

  • 12-16 page playbook document

  • Walkthrough session

  • Q&A support


Media Owner Engagement Model


How to work with publishers — without being taken for a ride.

From €8,820 | project fee | 2–3 weeks duration

A tailored guide to working with media owners that replaces scattered thinking with clear publisher strategy. Covers which publishers matter for your brand, how to brief them, evaluate proposals, and avoid common commercial traps.

What's included:

  • 12-16 page document

  • Workshop

  • Q&A support


Brand Partnerships Advisory


Ongoing support for teams navigating live partnership decisions.

€3,750 / month | retainer | 3 months minimum

A structured advisory following one of the partnership projects above or a new project. I help you make confident decisions as opportunities arise — evaluating new partners, sense-checking proposals, and maintaining consistency with agreed standards.

What's included:

  • 2 sessions per month, agenda-led

  • Light sync support between sessions


Paid Partnership Evaluation


Confident partner selection, without the guesswork.

from €16,200 | project fee | 4-6 weeks duration

End-to-end guidance for brands evaluating publisher or influencer partnerships. I define your criteria, research and shortlist partners, evaluate proposals, and help you shape deals you can sign with confidence.

What's included:

  • Brand partnership direction

  • Partner research and shortlist

  • Scorecard and evaluation framework

  • Contract review and red flag notes


MARKETING AND CONTENT

Marketing Direction Playbook


What your marketing should actually be doing right now, and what it shouldn't.

from €9,900  | project fee | 2-3 weeks duration

Not a campaign plan or content calendar. A clear decision framework that defines the role of marketing for your business at this stage - what to focus on, what to stop, and how to judge what's worth pursuing.

What's included:

  • 10-14 page direction document

  • Working session

  • Q&A support


Marketing or Content Advisory


Keeping your strategy focused as the real world gets messy.

€4,200 / month | 3 months minimum

For teams implementing a defined marketing or content direction who need a steady senior voice to help them stay focused. I help pressure-test new ideas, re-prioritise as things shift, and decide what not to pursue.

What's included:

  • 2 structured sessions per month

  • Light sync support between sessions


Content Direction Playbook


What content to make, for whom, to achieve what, and why it matters.

from €8,820 | project fee | 2-3 weeks duration

A clear content strategy that defines the role content plays for your business. This is not a content calendar or list of ideas. Covers editorial direction, platform roles, distribution logic, and guardrails so your team can make good content decisions.

What's included:

  • 10-14 page playbook

  • Working session

  • Q&A support


IMPLEMENTATION

Implementation Leadership

Senior oversight for complex programmes where decisions stall.

from €21,600  | project fee | 8-12 weeks duration | by request only

For multi-vendor programmes, multi-market rollouts, or high-visibility initiatives where the challenge isn't capacity — it's clarity and accountability at the decision level. I own the milestone timeline, facilitate decisions, identify risks early, and align senior stakeholders.

Not a day-to-day task manager. Available to existing clients or by referral only.

What's included:

  • On average 3 hours / day project dedication

  • Senior project oversight


FOCUSED SESSIONS

Sometimes you don't need a full project. You need a clear hour with someone who's seen it before. Book a focused session to review a proposal, pressure-test a decision, or get unstuck.

1-hour session


€180 | fixed fee

A focused conversation with a clear agenda.

Bring a proposal, a problem, or a decision you're wrestling with.


Full day


€1,440 | fixed fee

A full working day: on-site or remote.

Best for workshops, team sessions, or hands-on strategy work.